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Public Training → Self-Paced Public

Capture Management - Self-Paced (CM-Public)


Description
- Self-Paced Learning

Increase your sales effectiveness with proven business unit development processes, tools and techniques that support your sales goals. Learn to:
• create a capture plan
• develop a strategy for success
• define the necessary actions

Gain an advantage over the competition by understanding what information is essential and how to identify and contact key people. You will learn how to use the Business Development Lifecycle for efficient Account and Capture Planning, structure your account by using the Capture Planner, which will show you straightforward new opportunities and makes you get to know your customer. Improve your competitive position by asking the right questions to the right people.
Content
  • Welcome
  • Capture Management
  • The importance of Business Development Processes
  • Fundamentals of Capture Planning
  • Competitive Intelligence
  • Customer Analysis
  • Competitor Analysis
  • Strategy Development
  • Final Test
  • Final Test
  • Participant Feedback
  • Participant Feedback
  • Case Study
  • CaseStudy Elbonia Air Traffic System EATS
Completion rules
  • All units must be completed
  • Leads to a certificate with a duration: Forever
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